Sofia MarínSend a brief

SofiaMarín

Marketing that sales trusts and finance can measure.

Barcelona

+64%marketing-sourced pipeline✺6people in my team✺€1.2mbudget managed✺+64%marketing-sourced pipeline✺6people in my team✺€1.2mbudget managed✺+64%marketing-sourced pipeline✺6people in my team✺€1.2mbudget managed✺+64%marketing-sourced pipeline✺6people in my team✺€1.2mbudget managed✺

Who’s behind it

I lead a team of six across brand, content, paid and events for a B2B software company.

I plan around revenue, not vanity metrics, and I report honestly when something doesn’t work.

“The first marketing lead our sales team asked to keep.”
VP Sales — Client

Experience

  • Northwind Pay

    Marketing Manager, 2022–Present

  • Talo

    Senior Marketing Executive, 2018–2022

Hire me for

  • Marketing plan

    A 12-month plan tied to revenue targets.

  • Fractional marketing lead

    Two days a week.

  • Campaign review

    What’s working, what to stop.